Loren Baker of SEJ & Kevin Rowe of Purelinq will be speaking about the use of the “black hat” and “white hat” terminology in the Search engine marketing environment and no matter if it’s continue to relevant.

– What does Black Hat Search engine optimization mean?

– What is Black Hat linking?

– If an organization business or a substantial company pays a vendor for a connection, are they now a Black Hat company?

– I thought Black Hat was a lot more so hacking & getting advantage of plugin vulnerabilities, and not reaching out to publishers.

– If no just one knows what it means, why are we still working with these labels?





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